The
Wall Street Journal tells us this week that the “Global
Boom, Barely Begun, May be Over.”
Very motivational headline to start the new year.
Articles
like this highlight fast transitions and short-lived trends. How does this pertain to you personally,
professionally, internally and with others?
What should you do to succeed with volatile stock market and consumer
sentiment trends, and an increasing cultural value of immediate gratification (1)?
The first
chart below show the last month of the Dow Jones Industrial Average’s 4-hour
high/low point spread,, and the second depicts decades of the Consumer
Sentiment Index, with an 8-point drop in the past month from December 2018 to
January 2019.
Figure 1:Reference:
Trading
Economics with the last month of the Dow Jones Industrial Average
Wednesday 1/23/2019
Figure 2:
Reference: University of Michigan’s consumer sentiment report with 90.7 in
January 2019 versus 98.3 in December 2018 as
reported in Advisor Perspectives January 18, 2019
In light of all this - What is your Word of the Year?
Last
January, I published AJC’s Word
of the Year for 2018 (Learn).
We have had a Word of the Year since 2015 and find that it focuses our
year on a theme. We’ve asked the
question of you as well – with the underlying assumption that every person
and/or organization will have a different focus.
This
year we’re going to challenge that.
AJC’s
Word of the Year – personally and professionally, internally and with others is:
PERSEVERE.
Could
this word be yours too?
Persevere (verb) according to Merriam-Webster’s online
dictionary is: to persist in
a state, enterprise, or undertaking in spite of counterinfluences, opposition,
or discouragement.
In
this world of turmoil; the ups and downs, the reactionary sentiments, cultural
phenomenon of immediate gratification, to persevere is not fast, sexy,
interesting, or cool. Yet it stoically remains. There is one way to get things done in this
world – things that are consistently meaningful over time. Persevere.
Keep going, don’t give up, try again, maintain discipline, execute and
adjust. Anything worth having is
something worth fighting for, and rarely will come easily.
What
do you think? Will you Persevere this
year?
(1) Wertrz, Jia. “Why Instant Gratification Is The One Marketing Tactic
Companies Should Focus On Right Now.”
Forbes, April 30, 2018. https://www.forbes.com/sites/jiawertz/2018/04/30/why-instant-gratification-is-the-one-marketing-tactic-companies-should-focus-on-right-now/#7b9e04f8e91b
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